In an environment shifting towards price and information transparency, one of the world’s largest brands of athletic shoes, apparel, and sports equipment struggled to maintain a consistent brand experience to their end consumer due to disruptive channel behavior and unauthorized distribution. This case study reviews how Ugam’s Brand Intelligence solution was deployed to deliver accessible data that would help monitor MAP compliance for new and authorized vendors, track unauthorized activity on marketplaces, and investigate and eliminate distribution leaks.
Thank you for downloading this Case Study! An e-mail will be sent to your inbox shortly.×
Sorry! Your exclusive link has expired. Please fill in the details to receive the free copy again.×